What if the real reason the beauty industry can’t really become viable … is it emotional?
In this honest and open episode of Green Beauty Talks, Lorraine Dallmeier-Formula Botanica-Lieutenant Environmentalist, Biologist and CEO of Formula Botanica-operates the hidden engine behind the over-consumption: the way our beauty marketing makes us feel.
In the third part of its exclusive series of 4 parts, Lorraine disputes the idea that we can achieve sustainability while still selling products by making people’s insecurities.
From teens Tiktok Skincare trends to shameful slogans that are covered as empowerment, this episode reveals the awkward truth in the heart of the business model of beauty-and what needs to change if we want real, constant transformation.
If you lost the previous episode on why “Sustainable” has become a buzzword without a spine, be sure to cover. Because this week, we dive even deeper into the emotional core of unsustainable beauty.
“You can’t build a sustainable industry about the establishment of self -healing.” – Lorraine Dallmeier
KEYS PRODUCTION:
- Because the emotional impact of beauty is important for sustainability. Lorraine explores how the feelings of excessive consumption of deficiency and why the market for “ecological” products continues to support an unsustainable model if this market is shameful or confident.
- How the shame -based marketing feeds on the infinite consumption loop. From aging ads to 12 -step teenage routines, Lorraine examines how beauty normalizes the message: needs to be corrected. And this narrative keeps people buy endlessly, even under the guise of sustainability.
- Because “correction care” is a revolutionary shift. Lorraine offers an alternative: beauty as care, ritual and joy, not as a tool for self-criticism. This mentality supports cosmetic autonomy and helps to break down the cycle of emotional manipulation and dependence on products.
- The problem with micro-entertainment in viability efforts. While the industry is discussing recyclable circulation and packaging standards, it often avoids dealing with its deeper emotional and structural defects. Lorraine argues that actual viability means a review of the entire consumption model, not only to be confused around the edges.
- What brands and consumers can do differently. The key to change? Ask yourself: I want that, or have I made that I feel I need it? Lorraine shares practices, empowerment tips for brands and people to lead integrity – not insecurity.
Next week, in her latest episode of this short series, Lorraine will explore what will happen to the future of beauty. Make sure you tune in!
Thank you for joining us for this episode of Podcast Formula Botanica Green Beauty. If you liked to hear, share, register and review this episode Podcasts Apple; Note or YouTube so that more people can enjoy the show. Don’t forget to follow and log in with us Facebook and Instagram.
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Lorraine Dallmeier is a biologist, a chartered environmentalist and the CEO of Formula Botanica, the award -winning online school cosmetics school. Read more about Lorraine and Formula Botanica.
