African Pride, a brand led by black women, is dedicated to transforming hair care for women of color. Committed to using premium natural ingredients, African Pride’s innovative ‘Feel It’ formula deeply nourishes and strengthens hair, providing intense moisture for all hair types.
The latest collection offers a solution for dry, damaged hair and scalp problems, with key ingredients such as peppermint oil, rosemary oil and sage oil. Experience the difference with African Pride’s revolutionary approach to hair care.
Feel It Formula Strengthening Oil is infused with peppermint, rosemary and sage oil to soothe and invigorate your scalp. It is a stimulating oil that also moisturizes your scalp, helps repair breakage and promotes healthy hair growth.
BENEFITS – It helps promote hair growth and a healthy looking scalp
COMPONENTS – Peppermint Oil: Promotes hair growth and helps increase the thickness of hair follicles Rosemary Oil: Stimulates the roots and increases circulation to the scalp Sage Oil: Helps prevent hair loss, soothes scalp irritation and restores a healthy glow.
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HOW TO USE – Apply a small amount to wet or dry hair and to all hair types. Massage into the scalp and work from roots to ends. Also ideal for hot oil treatments and finishing natural styles. #Feel the difference
Strengthening shampoo
Strengthening shampoo deeply cleanses the scalp and nourishes the hair for intense moisture. Remove product build-up in the first step of your healthy hair regimen.
Apply a generous amount to wet hair and lather gently. Rinse the hair thoroughly. Repeat as needed. follow with African Pride Feel It Formula Strengthening Mask for best results.
Strengthening mask
The strengthening mask treatment delivers intense restorative moisture to dry or damaged hair for less breakage. It works perfectly as a deep treatment.
Apply a generous amount to wet hair, leave on for 5-10 minutes and rinse with lukewarm water. For best results, use a clear plastic cap and sit under a dryer for 10-15 minutes.
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Strengthening balm
Strengthening Balm strengthens, protects and nourishes the ends and neck for less breakage. Provides optimal protection when wearing braids, extensions, crochets and/or lobs.
Apply directly to ends and neck area and massage into hair and scalp. Leave media and style as usual. Use twice a day for best results.
You can buy the new product line to experience ‘The Feel It’ formula.
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