Atlanta, GA – November 9, 2023 – Black Girl Digitalthe discreet inked influencer marketing agency, is excited to announce the successful completion of the highly anticipated 2nd Annual Black Girl Digital Awards Showsubmitted by Walt Disney World. Hosted by celebrity beauty and lifestyle influencers Crystal Herry and Tiarra Monet, the event took place at The Stave Room in Atlanta, GA, which looked stunning, beautifully decorated by Presume Experiential Productions, expertly organized by The BBM Agency and streaming production by Catscape Productions. , making it a magical experience for all present. The award ceremony was preceded by a live pre-award show with a host YouTube at Anasi Lounge and Bar on Saturday 4 November.
With the rapidly growing content creation industry valued at $250 billion worldwide, millions of Americans have left old-fashioned employment to become part of the creator economy. As a result of this shift, the global market value of influencer marketing has increased to US$21.1 billion by 2023, which happens to be more than three times what was reported in 2019. Unfortunately, research conducted by MSL revealed an alarming racial pay gap of 29% between white influencers and their blue-collar counterparts; Despite these differences, organizations like Black Girl Digital and the Black Girl Digital Awards have emerged as pillars of influence, supporting and highlighting the achievements of Black female influencers.
This year’s awards show, presented by Walt Disney World, showcased outstanding talent and innovation in the creator economy in a variety of categories including;
Legacy Award – Glass fireplace
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Best Fitness/Health Brand Partnership – Libby Christensen
Best Family Brand Partnership – Triad Sierra
Best Comedy Brand Collaboration – Kendra Blunt
Best Lifestyle Brand Partnership – Melissa Black
Best Natural Hair Beauty Partnership – Jessica Harvey
Best Beauty, ,Makeup Brand Partnership – Lisa Joy
Best Beauty, Skin Care Partnership – Glass fireplace
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Best Home/Interior Design Brand Collaboration – Toya Cherry
Collaboration with the best food brand – Kimberly Nichols
Best Tech Brand Partnership – Tajia Reed
Break Thru Influencer of the Year –Chee Smalls
Best Podcast of the Year, – Be sure to meet B. Simone & Megan Ashley
Best Travel Brand Partnership –Colby Holiday
Best Fashion Brand Partnership –Iesha Gilchrist
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International Influencer of the Year – Tony Olaoye (Toronto, Canada)
Best Athlete & Brand Partnership – Simone Biles
She Hustles Award – Daisha Roberts